Optimize Online Open Graph Tags for Better Previews

Check the open graph metadata of any website.

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Visuals of a website are the first impression of its authenticity and good experience.  A good visual representation grabs more attention and audience on your website. But how can we check website tags or visualization before publishing it? How can we make better visuals for a website?

So don't worry about these problems and keep reading this article. In this article, you will learn how Open graph tags help us in our website visualization and SEO performance. 

Before going to see how open graphs work, let's discuss what these tags are.

Tool: Optimize Online Open Graph Tags — UrwaTools

Languages: English, Armenia, Azerbaijani,French,German

Open Graph tags are HTML tags developed by Facebook to preview how the content looks when it is shared on the social media platform or how it will visually seem when the user gets the link and views it. Open graph protocol helps to increase user engagement and CTR(click-through rate). This tag is essential for optimizing your social media presence.

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 Open Graph tags checker is an online tool that helps the user to view the Open Graph, aka og tags, information of the link that will be shared on social media or how the information will show when shared on social media. Open Graph is the protocol that controls the shared links' heading, description, and image. Using this protocol, users can strengthen their social media presence and enhance their audience.

Here are more critical tags that every website should add: 

Tags Functions
og: title Generate the heading of the link that shows in bold format.
og: description Generate the short summary about the link and inform the user about the purpose of the link. 
og:img The URL of the image that shows with the title and description. 
og:url The URL of the image that shows with the title and description. 
og: type This indicates the type of content, such as video, article, or blog.
og:site_name Name of the website

There are several social media platforms that use open graph tags for their good visual representation, and it helps them grab their audience in an excellent way.

Among all the social media platforms, Facebook was the first to use Open Graph tags in 2010, allowing webmasters and developers to preview the webpages and how they will look or show when shared on Facebook. But after some time, this feature has been developed by other social media platforms: 

LinkedIn is the most essential app for professionals. It showcases people's abilities and expertise for projects. After Facebook, LinkedIn also added this algorithm that helps the user preview the structure of the web pages that have been shared. This allows users to enhance their professionalism and networking. 

Twitter launched its protocol which is its Twitter card, there is also the difference between names. This tag system uses Open Graph if no tag is present.  

In time, WhatsApp became the most used chatting platform. So, it also developed the Open Graph tags to enhance the chatting experience by giving the information to users of the previews.

Pinterest is popular because of its visual content. It also developed the Open Graph for link previews. That makes it easier for users to know and buy the products. 

Slack is known as a communication platform, especially for formal or workplace-related staff who have it. So, it is also used to make the platform more attractive. 

Open Graph tags don’t directly affect SEO but indirectly it has a great impact on it. Creating engageable social media link increase the chances of more clicks, and visibility and this thing increases the chances of website ranking. In that way, Open Graph is an indirect but very essential factor for SEO. Let the website improve its ranking across the different platforms.
Whenever you upload any new staff on the website or make some changes in it. However, it is better to check at regular intervals for better visualization and performance of your website.
Absolutely yes, open graph tags can be used for HTML and non-HTML content like videos, articles, and other content.
It is not recommended to do so. You should add open graph tags for the pages that you want to publish on social media like blog posts, product pages, or landing pages. However, it is not necessary to add these tags on contact forms or legal disclaimers.

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